This article distinguishes between sharing, gift exchange and commodity exchange.
– Sharing is an activity that is more characteristic of the interior world of the home, rather than the exterior worlds of work and the market.
– Both gift giving and sharing are expressions of desire for connection.
– There is a lack of attention related to the subject of sharing,www.tourwatchsea.net
as sharing has a ubiquity and taken-for granted character (routine)
Benkler (2004): “Sharing is a nonreciprocical pro-social behaviour”.
Belk (2007): “Sharing is the act and process of distributing what is ours to others for their use and / or the act of receiving or taking something for our use”.
– Sharing is a communal act that links us to other people. It creates feelings of solidarity and bounding.
– It differs from economic exchange, which rarely creates communal bonds with other people.
– Commodity exchange is about the reproduction of rights to objects, not the reproduction of relationships between people; it is characterised by calculability.
SHARING IN / SHARING OUT
Sharing out = dividing a resource among discrete interests. It preserves the self / other boundary and does not involve expanding the sphere of aggregate extended self by expanding the domain of common property.
Sharing in = expands the sphere of the extended self by expanding the domain of common property.
– Sharing is bound up with ideas about property, ownership and self,swiss replica watches that are learnt during childhood.
– The sharing choices refer to individual choices subject to individual as well as cultural differences.
PROMOTIONAL CULTURES & COMMUNICATION CENTRE
Faculty of Media & Communication, Bournemouth University